StorageCraft Cuts out Middleman with Latest Announcement

By vmazek
In Cloud
June 13, 2012

Article By Looks Cloudy

Considering the timing of this announcement and our last article Dell and eFolder Assure Your Data is Safe, this announcement and the last, seem to make much more sense. StorageCraft today announced that it will be providing its own integrated cloud backup solution, see (Press Release) below. In the past, StorageCraft has relied heavily on partnerships with companies like eFolder, Datto, Axcient, Zenith InfoTech, CharTec and many others for cloud and hardware solutions.

With the latest announcement it would seem that StorageCraft is working towards a complete solution to provide to its customers. This new cloud solution, simply named StorageCraft Cloud Services, comes in three flavors, Cloud Basic, Cloud+, and Cloud Premium. Each of these has its own feature set with Cloud Premium including the highly sought after instant cloud virtualization feature.

The question becomes is StorageCraft working on a hardware appliance?Though this may be less of an issue as many hardware vendors have either moved away from the platform to other software vendors, or have developed their own integrated software, it still may be a cause for concern for some vendors.

Pricing for the new solution is not yet clear and whether it will be bundled with licensing has not been publicly announced. The StorageCraft Cloud Service will be available through distribution and is only available to those partners enrolled in the StorageCraft Managed Service Provider (MSP) Partner Program.

see followup story and update here

New service offers failover in the cloud in less than five minutes

DRAPER, Utah, U.S.A. – June 13, 2012 – StorageCraft Technology Corporation, a provider of best-in-class backup, disaster recovery, system migration and data protection solutions for servers, desktops and laptops, has announced that it will offer StorageCraft® Cloud Services, a new solution that offers complete offsite backup and failover in the cloud, later this year.

“StorageCraft solutions currently provide fast and reliable backup, file and folder recovery, onsite failover and virtualization.  StorageCraft Cloud Services extends this same functionality into the cloud.  In case of site failure, companies can have full access to their systems and data immediately to ensure maximum business continuity.  This enables our channel partners to deliver a reliable, end-to-end solution to their customers,” said Scott Barnes, chief technical officer at StorageCraft.

StorageCraft Cloud Services will feature tiered options:

Cloud Basic: archives critical business backup images

Cloud+: Includes everything in Cloud Basic, plus immediate file and folder recovery.

Cloud Premium: Includes everything in Cloud+, as well as instant virtualization of your data and failover in the cloud.

StorageCraft uses only SSAE 16 Type II Compliant data centers that have redundant power and data supplies as well as engineering support 24 hours a day, seven days a week, and 365 days a year.

Pricing and availability

StorageCraft Cloud Services will initially be offered to those enrolled in the StorageCraft Managed Service Provider (MSP) Partner Program, and MSPs need only pay for the storage they use, rounded up to the nearest gigabyte. Shortly after launch, StorageCraft value-added resellers (VARs) may purchase storage blocks through authorized StorageCraft distributors, Lifeboat Distribution and SYNNEX.  Pricing details will be available at the time of product availability.

For more information about StorageCraft Cloud Services, please visit

About StorageCraft Technology Corporation

StorageCraft Technology Corporation provides best-in-class backup, disaster recovery, system migration and data protection solutions for servers, desktops and laptops. StorageCraft delivers software products that reduce downtime, improve security and stability for systems and data and lower the total cost of ownership for servers, desktops and laptops. For more information, visit

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Author: Frank Gurnee