Amazon Launches Much Anticipated Cloud Music Player App for Iphone

By vmazek
In Cloud
June 12, 2012

Article By Looks Cloudy

Amazon announced today the availability of its new Cloud Music Player App on the Itunes App Store see (Press Release) below. It has been over a year since Amazon launched its cloud music service, and since then a number of high profile cloud solutions, and services hit the market, a few examples are Apple icloud, Google Music, and Spotify.

I have personally tried all of these services and have found disappointment in each up to this point. The google music service did not launch with an ios player, the apple icloud implementation isn’t their usual ease of use, hassle free program, instead it downloads every song to the iphone device when not on wifi which eats up precious storage quickly, and spotify did not have my entire music collection in their catalog, on top of the per month fee to have access to the mobile functionality, none of these gave me the solution I was looking for.

This may have all changed with the Amazon launch. After my initial download I wanted to compare the Amazon player experience with the apple icloud mobile solution I have been using, on a now antiquated iphone 3gs. My immediate impression is very positive. The App is slick and streams very fast over both wifi and a 3g connection. The app did not download each song to my iphone like icloud does, which was a serious relief, considering the age and minimum storage capacity of the device.

The layout is conducive to a music aficionado, giving access to the playlist, artist, albums, songs, and genres, right from the main screen. There is a cloud or device option, device option allows you to access any music currently downloaded to the device. A settings button provides access to manage downloads auto download Amazon MP3 purchases, and the ability to turn on and off stream only on wifi if you are worried about your data plan.

The player allows you to download individual songs or albums for offline listening just by swiping the song or album, as well as add to a playlist. Overall this is the cloud player I have been looking for and will earn my business over icloud this year.

Amazon Cloud Player App Now Available for iPhone & iPod touch

SEATTLE–(BUSINESS WIRE)–Jun. 12, 2012– (NASDAQ:AMZN) –, Inc. today announced its Amazon Cloud Player App for iPhone and iPod touch is now available on the App Store. The app allows customers to stream or download music stored in Cloud Player to their iPhone or iPod touch, play music that is already stored on their device, and manage or create playlists.

“Customers tell us that they want access to all of their music, wherever they are, and on all of the devices they use,” said Steve Boom, Vice President of Digital Music for Amazon. “By bringing Cloud Player to iPhone and iPod touch, we now have the most widely compatible cloud playback solution available, giving our customers the ability to buy once and enjoy their music everywhere.”

Customers using the Amazon Cloud Player App can stream, download, and manage their music in the cloud, eliminating the need to download files before playing them. With this new app, customers have full access to their Cloud Player music libraries and also can seamlessly add playlists that are currently on their iPhone or iPod touch.

All Amazon customers automatically start with 5 GB of free storage to begin uploading their digital music library to Cloud Player, and for a limited time, those who purchase any storage plan will receive unlimited space for MP3 and AAC (.m4a) music files at no additional cost.

The Amazon Cloud Player App is available for free from the App Store on iPhone and iPod touch or at

About, Inc. (NASDAQ:AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth’s Biggest Selection., Inc. seeks to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon’s developer customers with access to in-the-cloud infrastructure services based on Amazon’s own back-end technology platform, which developers can use to enable virtually any type of business. The new latest generation Kindle is the lightest, most compact Kindle ever and features the same 6-inch, most advanced electronic ink display that reads like real paper even in bright sunlight. Kindle Touch is a new addition to the Kindle family with an easy-to-use touch screen that makes it easier than ever to turn pages, search, shop, and take notes – still with all the benefits of the most advanced electronic ink display. Kindle Touch 3G is the top of the line e-reader and offers the same new design and features of Kindle Touch, with the unparalleled added convenience of free 3G. Kindle Fire is the Kindle for movies, TV shows, music, books, magazines, apps, games and web browsing with all the content, free storage in the Amazon Cloud, Whispersync, Amazon Silk (Amazon’s new revolutionary cloud-accelerated web browser), vibrant color touch screen, and powerful dual-core processor.

Amazon and its affiliates operate websites, including,,,,,,,, and As used herein, “,” “we,” “our” and similar terms include, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management’s expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect’s financial results is included in’s filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.

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Author: Frank Gurnee