Disaster Recovery is more than a product, it is a service.

By Stuart_Selbst
In MSP Coaching
May 2, 2012

If you follow me on Twitter or Facebook, you know that recently I had a bit of an issue with my Lenovo laptop. It kept giving me the dreaded blue screen of death (BSOD). After sending it to Lenovo, they determined that the install of Window 7 had gotten corrupted. No one is ever prepared for a windows corruption, right?

When all was said and done, the good folks at Lenovo support had to format the hard drive and reimage it with a fresh install of Windows 7 Professional. Needless to say, I was a bit stressed that I had to reinstall all the programs and restore data from my backup. It made me question if I had backed up all the right files, if my backup really worked and whether or not I was going to be able to restore everything.

To make this part of the story short, yes everything was able to be restored and I am working away without any issues. But what would have happened if my backup didn’t work like it was supposed to? What if I had forgotten to back up an important file or folder? This is the reason that everyone needs an IT professional to make sure that your data is backed up and able to be recovered.

I am going to give my friends at Intronis a shameless plug in this post because I use Intronis Cloud Backup and Recovery to back up my data on my laptop. Without Intronis I would be pretty much in a holding pattern until I could go back and recreate all of my data.

A few months ago I made a huge rookie mistake and yes, I let the world know about it via social media. I moved Exchange servers without backing up my data to a PST file. If you don’t know what a PST file is, it is a personal storage table used to store data from MS Outlook.  Anyway, when I logged on to the new server with Outlook all of my contacts, emails and calendar events were gone and there was no way to get them back…or was there?

I use Salesforce for my business CRM and a few days before I moved servers I had synced my Outlook/Exchange with Salesforce. Because of this, I was able to recover all of my contacts and calendar. Hooray for me, but what about all my emails? Were hundreds and hundreds of emails gone forever?

Again, I had a plan in place. I use a solution from Reflexion called RADAR where all of my inbound and outbound emails are achieved forever. I was able to log into RADAR and recover all the emails that I needed back into Outlook. Not only did a great vendor save the day, but planning on my part to make sure that I had the solution in place kept my business moving forward.

As I close out this post, I would like to tip my hat to Intronis, Reflexion, Axcient, Spam Soap, and Exchange Defender for their  services. Implementing these solutions into my disaster recovery plan has saved my business. You owe it to your client base to protect their business too. If you are having a tough time selling these solutions, use this blog and my experience as a sales tool. You can and will make money by offering these services. By not offering them to all of your clients you are doing them an injustice.

Remember you are not only selling IT solutions, you are providing customer service to your client. If you aren’t being proactive to the problems that will spring up from hardware and software failures you aren’t providing the best customer service.

All the best in success,