Challenges and opportunities for MSPs in 2014
Sonian Marketing / Sonian
For Managed Service Providers (MSPs), the new year brings new predictions about the industry, technology, challenges and opportunities.
In Top 100 Technology Predictions for 2014, The VAR Guy says the Big 4 will become the Big 5, with the Internet of Things (IoT) joining Mobile, Social, Big Data and Cloud as a top IT trend.
Not everyone agrees. MSP Mentor says priorities for MSPs in 2014 won’t include IoT, despite its projected growth, because it’s too soon:
“Priorities are not made by MSPs, but by MSP customers. And the majority of these customers are small and medium-sized businesses (SMBs) still trying to understand cloud, not C-level executives of enterprise-level cloud computing companies.”
The article also points out that MSPs are already busy tackling a variety of other lingering and complex challenges, including bring your own device (BYOD) and the issues it raises about balancing corporate security demands and employee privacy concerns.
Regardless of whether 2014 becomes the year of the IoT, MSPs will continue their work educating SMB customers about the benefits of cloud-based solutions.
Email archiving is one of the solutions that a growing number of MSPs are using to boost profits and make end users happy.
With cloud-based email archiving, MSPs are acquiring new customers and providing their installed base with added value. Meanwhile, their customers are capturing emails in a secure cloud, cutting IT costs and delivering results for their businesses.
Will 2014 be the year you expand your offerings to include cloud-based email archiving and profit as a partner?